These are album covers from similar artists. They all convey the same message; the one of a serious, glamourous but individual song writter. This has inspired us to promote those different aspects in our video but also in our ancillary work.
We can clearly see that serious song writters (VV Brown, Adele...) use simple shots in their video to emphasis their personality. Cher lloyd's, however, is heavily edited which suggests that this is more mainstream.
Charlotte Cole is a new artist and a serious song writter. Therefore, we have decided to keep our shots simple and to stay away from heavy editing.
In conclusion, I think that the combination of our main product and my ancillary works work very well together.
