The Last Blog Post

This years media coursework has finally come to an end ! i've enjoyed most aspects and the highlight would definitely have to the day spent  filming with my lovely group !
 i've been haunted by you for the past two years and now it's finally time to say  farewell  woohhooooooo!!

Evaluation Q4: What have you learned from audience feedback ?

our music video  got played at a cinema screening of the whole of A2 . The general reception from the  audience was great ! a clip of the audience reacion  made at the end of our video premier !

Some of the feed back from my completed ancillary work was also given comments below ;

From the feed back  i have received  on the music video and ancillary products  was  overall positive but comments  of slight improvements were given about the music video   specifically camera work  when hand held use of the camera was used was an improvement this could have been avoided or improved by the use of tripod but the down side would have meant that there would be a lack of varied shots types .

All comments which were made are very important as they were either constructive criticisms or very complimentary. The comments were very useful as i was able to see potential improvements that i myself hadn’t recognised. From the feedback I am able to assume that my work was for the majority successful if the products were to be created again taking into account both the positive comments and criticisms the  product wouldn’t differ much from the high standard produced .

Q3 Evaluation : How did you use media technologies in the construction and research, planning and evaluation stages ?

Media technology was a tool that was used in all parts of the process of this piece of course work from the very beginning. 

Below is an animatic created before our actual music video using  a normal digital camera photo's were taken  then imported into final cut pro,  which was used in combination with  another  useful technology mac computers  . 

The internet enabled me to use even more media technologies such as : 

Blogger which  was vital  in the planning process as it allowed  me keep track of what was being completed planning  if it were done manually  it would have without a doubt have been lost but blogger kept an archive of work which is useful as i am able to go  going back back all the way to the start of the course .

            I used the program volia to create the clips of how i used these media technologies

Mpeg stream was what was used to convert the format of videos such as our animatic and our music video to enable it to be uploaded to the blog and vimeo 

Photoshop was used to create my  ancillary products being able to distort images and develop from my original  mock up on paper to a digital format.

Youtube was used to  help  all stages research, planning and evaluation it was used as a   tool to  find the song used in the music video   then it was tool to help research different music videos and allowed us to recognise the conventions which we are included in my music video. You tube also helped me to use another technology photoshop  by watching online tutorials . 

Final cut pro was one of  the vital technology's  used for the editing process which was a  development from previous use as this time the use included using markers and keeping tracks in sync .Video Camera's  were another technology  of great use as it  was what was used to film the music video,  the cameras worked along side another technology  used memory cards which enabled us to film a large amount of footage as they store a large volume of data.

Q2 How effective is the combination of your main product ( Video) and Ancillary texts ( Digipak & Advertisment) ?

Media Evaluation Q2 on Prezi

Q1 Evaluation In what Ways Does Your Media Product use, Develop Or Challenge Forms And Conventions Of Real Media Products?

Completed advertisment !

Completed Digipak !

Production of Ancillary Work

Before my ancillary work  encountered some technical difficulties  i managed to get some feed back on  my advertisement and digipak from some peers as follows ...

• Most thought that the colour change was effective as it made the image of the artist stand out as well as the font which was noted to be bold , clear and simplistic 
• The artists initials on the cd was said to be interesting along  with the capitalisation of the CC on the outer panel  and advertisement as it emphasised who the artist was 
• On the outer panel the heart which i used to cover another image ( Talked about in previous post ) was said to work well with the colours 
• the colour of the track listing being the only blue font in my ancillary work was said to be a good thing as it stood out and was one of the first things that caught their attention  
• Something which was pointed out which i hadnt noticed was that one of the track listings was a larger font then the rest which i intend to correct 

Production of Ancillary Work

Just as I had managed to complete my ancillary work I encountered some technical difficulties with my usb and i thought I'd  lost all my work :(  but thankfully the media technicians have been very helpful and managed to save some of my work . So i've gone a couple steps backward with my ancillary work which I'll be trying to get completed as soon as possible 

Production of Ancillary Work

i've been making some final changes to my digipak and the mainfeature that has been changed after feedback from rebecca is the colour . It's changed from blue to green !

The change was after feed back that the image which my the track listing is on   looked  a little strange and  i decided to use photoshop to distorte one of our image taken on location and place it over which worked well but  then it seemed that the back ground colour  blue contrasted the image a little  so it made sense to change it to green which i feel works well with all the images 

Before 

After 

I've started to work on my digipak something  which at first I was still finding a little difficult as I'm still not used to using Photoshop and  some of my initial  ideas that i had  put in my mock up don't look as impressive in reality. so far I've stuck to my colour scheme of blue , white and black and below are a few screen shots of my digipak !

PLANNING: Additional Photos

On todays lesson we started to do our digipak in Adobe Photoshop Elements however we realised that we don't have enough images of the artist, close ups and mid-shots in particular. We have decided to take some more pictures in the room with the green screen so it's easier to edit. The lighting in that room is also much better. We will take the pictures during lunchtime and then add them to this post.

Below, are a few pictures that Max took during the "photo shoot"...

Mock up of Digipak and Advertisement

I pitched this idea to my media teacher (Tony) and the rest of the class .I decided to to my mock up of my digipak and advertisement  the old fashioned way ! above are some images of a rough idea of what my end products may look like .

Colour scheme and fonts

I found a program on on the mac's that had a wide range of fonts some of which i thought would work well for my digipak and advertisement
Potential Fonts  :

Another font that i have been thinking about using  Gill Sans Light the font used for TFL
 and the font used our music video

Potential photo's for digpak and advertisement

i have decided to make a four panel digipak and these are some of the potential images i intend to use for my digipak as well as my advertisement.my main reasons for selecting these images are that i think they would represent the artist  (Charlotte Cole) in a positive manner .
 I have also come up with a potential colour scheme for my advertisment and digipak which is a mixture of three colours  Blue white and black
 

Examining Previous Ancillary Work

As a class we looked at and examined  previous student's work which included digipaks and advertisement and these were some of my findings !
The Martiniques :

  

I found that some of the strengths of the ancillary work  were things such as  :  A constant use of the same font , The artists name is in the largest size font , The advert has the record label logo , the main image has all band members making direct eye contact to the audience . The colours used are eye catching and it is easy to see the colour scheme.  A weakness of the ancillary work is that there appears to be a spelling mistake
Stephnie Jackson :




Some strengths of this ancillary work is that the images used look a high standard , the sepia colour of the images is used constantly throughout . however some weaknesses were that the title of the album was spelt wrong . in the digipak it appears that the images are of three different people which is confusing as it's not quite clear who Stephanie Jackson is .

Y.Shocker
:


Some Strengths : The constant colour theme , the graphic "wave" is eye catching  Weaknesses : The digipak has two conglomerate logos stating  that the artist is signed to  both which is very unconventional . Also having the hmv and iTunes logo on the digipak is something that is never included . Something that i disagreed with one of my teachers on is the back ground of the image of the artist,  it's not clear where the artist's location  and it looks as if he is standing in a corridor which i thought went with the genre ( I assumed it was grime ) as it gave a very "urban " and street feel .

The Do's And Don'ts of Design Work

After our analysis of digipaks and doing some research on the conventions of ancillary products a few do's and don't were explained .

Dont's :

Do not use images print screened from music videos as they will appear pixelated

Do not stretch images 

Only use effects is they suit the genre 

Have a valid reason for using font not just because you like it

Do's :

Use  Clear font 

Use a layout that follows the rules of thirds of composition 

Use appropriate industry logos e.g : Record company logo's 

Use clear photo's that are in focus 

And most importantly BE CREATIVE !!!!! 

 we were given the task of having ago at creating out own cd covers .. i'm not the most confident person when it comes to using photoshop so i was abit apprehensive but our teacher gave us a mini tutorial in using photoshop  to create and a new program we were introduced to  called quark express .

                                            The finished product ! :

PRODUCTION: Final Music Video

Analyse Three Magazine Adverts